Copy Writing

maggard construction logo

When we first spoke with Maggard Construction’s owner, Gary Maggard we realized that he wanted experts.  If you’re like Gary and many of our clients, you know YOUR business like the back of your hand. What you need is someone that knows OUR business in the same way.  In other words, let us work on your online presence, while you continue your normal course of business.

For Maggard construction, we designed a simple logo to upgrade from some clipart, giving Gary the look that his brand portrays, custom and  high-qulity work for clients.  Along with the logo, we designed a content driven website that we’re teaching him to be able to edit all by himself.  So when he completes a job, he can add new pictures of custom cabinetry, trim, room additions, stairwells, bathroom and kitchen remodels.  Check out the galleries of his work, here. In the future we’ll be implimenting advertising strategies for Maggard Construction including a pay-per-click(PPC) campaign and detailed brand development. If you’ve been considering new cabinetry for your kitchen or a built-in custom closet solution, get ahold of Gary @ 765-432-1440 or email him; gary@maggardconstruction.com ASAP. Seriously, these guys are GOOD!

Copy Writing is overlooked so many times in marketing.  As long as you have something people want and you tell them they will buy right?  If that is the case then you dont need to read this!  If you are like most companies with a product or service then you know that how you describe your product or service and how you bring your customers along in a goal oriented direction in mind is very difficult and more often than not, overlooked!  If how your brand is presented is the key, and the door to more customers is there ready to be opened then you have one choice.  You need sales copy written for your ads, commercials, website, search engine optimization, brochures, and many more.

What are some of the things that are important to a great copywriter?

• Identifying the target audience, demographic, market
• avoiding industry jargon wherever possible
• Knowing the reader so their language can be spoken
• Avoiding lengthy words
• Using short and easy legible sentences
• Sticking to the fact about your product or service
• Bringing out the benefits
• Including a creative flair which holds the readers attention
• Complete copy review
• Research and data gathering

If you have a product or service that you want to market effectively and your copy is not pulling the response you hoped for contact Create a YES, LLC today!  We will introduce our Professional Copy Writer to you and he will show you how to express your brand in a new way.